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StubHub is a leading global platform for secondary ticket sales for live events, facilitating millions of tickets for sports, concerts, theater, and more across over 200 countries.
Founded in 2000, it enables buyers and sellers to connect and transact tickets through its online marketplace, earning primarily through transaction fees.
The platform supports various event types and offers a digital marketplace for ticket resale.
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The Federal Trade Commission sued StubHub today. The government agency alleged that StubHub deliberately slow-rolled compliance with the "all-in" pricing mandate in order to capitalize on the NFL season ticket debut last year.

StubHub has agreed to pay $10 million to settle Federal Trade Commission allegations that the ticket marketplace failed to clearly disclose the full price of tickets.

StubHub Holdings maintains a buy rating, with its competitive moat strengthening through deeper seller workflow integration via ReachPro. STUB now commands ~50% of the North American secondary ticketing share, with ReachPro driving ~30% of POS-driven dollar volume by FY2025. The strategic shift in Direct Issuance focuses on scalable, product-led adoption, not immediate revenue, enhancing long-term growth prospects.

StubHub missed expectations and showed revenue declines on its second-ever earnings report. However, there were legitimate headwinds, such as a lack of Taylor Swift and the event industry's transition to "all-in" ticket pricing.

NEW YORK--(BUSINESS WIRE)--StubHub (NYSE: STUB), the world's largest ticket marketplace, and vivenu, a leading global ticketing platform, today announced a partnership that gives event organizers on vivenu's platform direct access to StubHub's audience of more than 125 million fans in 200+ countries. The connection is live today, is free to use, and requires no exclusive commitment. The partnership works through a direct connection between vivenu's ticketing system and StubHub's marketplace. An.

StubHub is a market-dominant ticket resale platform trading at just 8–9x forward free cash flow after a 70% post-IPO decline. STUB's strong moat is reinforced by brand recognition, network effects, and a growing GMS, now 3x its closest competitor. Management guides for 9% GMS growth and 77% EBITDA growth to $400M in 2025, with significant operating leverage and margin expansion potential.

NEW YORK--(BUSINESS WIRE)--StubHub (NYSE: STUB), the leading global ticket marketplace, and viagogo, its international platform, today announced a new Open Distribution partnership – a model previously called “Direct Issuance” – with ULTRA Europe, strengthening the festival's international ticketing strategy and expanding access for fans traveling from around the world to one of Europe's most anticipated electronic music events. Festivals are increasingly global experiences, driven by fan commu.

NEW YORK--(BUSINESS WIRE)--StubHub is announcing the launch of StubHub Distribution Manager, an AI-powered self-serve tool for artists, teams, and venues.

StubHub has fallen over 50% from IPO, now trading near $9, creating a more compelling valuation. I upgrade STUB to neutral, citing a mix of positive drivers—Direct Issuance technology, live event tailwinds—and persistent risks. Key risks include a highly competitive market, reliance on marquee events, and a heavy 4.5x net leverage ratio.

StubHub Holdings was downgraded to Neutral from Outperform by analysts at Wedbush Securities following weaker-than-expected quarterly results and reduced visibility into growth from the company's direct ticket issuance business. StubHub reported second-quarter gross merchandise sales (GMS) of about $2.3 billion, down roughly 8% year over year, missing Wedbush's estimate of a 1.1% decline and consensus expectations for a 2.8% drop.

Major stock indexes retreated Thursday, while oil prices jumped further as Iran claimed to have attacked a tanker in the Strait of Hormuz.

Sure, StubHub's a cheap ticket -- but do you really even want to go to this show?

StubHub Holdings Inc (NYSE:STUB) stock is off by 15.4%, and earlier hit a record low of $8.06, after the ticketing resale platform posted a grim fourth-quarter report.

StubHub Holdings Inc (NYSE: STUB) on Wednesday reported worse-than-expected fourth-quarter adjusted EPS results.

The ticketing marketplace faces regulatory and political pressure.