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e.l.f. Beauty is trying to turn “affordable” into an advantage again

e.l.f. Beauty is trying to turn “affordable” into an advantage again

KAHROS Team

TL;DR

Quick Summary

  • e.l.f. Beauty (ELF) reported $489.5M in Q3 fiscal 2026 sales (ended Dec. 31, 2025), up 38%, and raised FY2026 net sales growth outlook to 22%–23%.
  • The rhode acquisition (announced May 2025, up to $1B) is a cultural + distribution play, with rhode at $212M in sales in the 12 months ended Mar. 31, 2025.
  • Debt is now a bigger part of the story: $816.7M long-term debt as of Dec. 31, 2025, vs. $154.1M a year earlier.

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