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Amazon’s Holiday Flex: AWS Muscle, Retail Reality, And A $2.4 Trillion Question

Amazon’s Holiday Flex: AWS Muscle, Retail Reality, And A $2.4 Trillion Question

KAHROS Team

TL;DR

Quick Summary

  • AWS just posted ~20% growth in Q3 2025, turning Amazon’s cloud-and-AI story back into a real growth engine.
  • Q3 revenue hit about $180B, with underlying operating profit stronger than it looks after legal and layoff charges.
  • Amazon heads into Black Friday and the holidays as both shopping infrastructure and AI infrastructure, not just an online store.

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Amazon Stock 2025: AWS, AI, and the New Holiday Playbook | KAHROS